Work Experience
October 2022 -
Present
Specialty Dental Brands
Web Designer
- Developed and implemented a comprehensive multi brand design-to-development process, streamlining workflows and ensuring consistent brand identity across multiple dental practices.
- Led design initiatives for 150 dental practices under the Specialty Dental Brands umbrella, delivering tailored design solutions that met specific client needs and brand guidelines.
- Collaborated with cross-functional teams, including content creators and developers, to ensure seamless integration of design elements and maintain a cohesive user experience.
- Organized projects together with the ad manager and analytics team to find effective ways to optimize conversions through user experience tests and conversion tracking.
- Boosted SEO for over 20 practices by creating and executing robust design and content frameworks, resulting in up to an 80% increase in leads.
April 2012 -
Present
Ben Molini Design & Marketing
Freelance Graphic & Web Designer
- Designed and developed custom websites using WordPress, Webflow, JavaScript, React, and Node.js, ensuring responsive and user-friendly interfaces.
- Created visually appealing graphics and animations using Photoshop, Illustrator, and After Effects to enhance user engagement and brand identity.
- Managed client projects from conception to completion, including requirement gathering, design iterations, development, testing, and deployment.
- Improved client website SEO through strategic design and content optimization, leading to increased traffic and higher search engine rankings.
August 2018 - December 2019
Swappie Oy
Retail Team Lead
- Planned and developed a new retail service design that enhanced customer satisfaction by 90% and boosted operational efficiency 100%.
- Designed and launched a flagship retail store, creating a standout brand presence.
- Deployed innovative systems to boost efficiency and sales, resulting in significant performance improvements.
- Recruited, trained and managed a team of 15 across two locations, maintaining high customer service standards and delivering regular performance reports.
July 2016 - December 2018
Cheapsleep Helsinki Oy
Marketing Specialist
- Created compelling promotional materials to effectively showcase and market products.
- Executed successful social media campaigns, significantly increasing website traffic and engagement.
- Produced and edited diverse advertisements, cultivating a welcoming company image.
- Supported brand visibility and growth through targeted digital marketing strategies.
December 2016 - May 2018
Academic Work Finland
Junior IT Consultant
Working as a consultant, providing graphic design & website development services for customers of Academic Work Finland.
Education
2022
Vanderbilt University
Full Stack Web Developer Certification
HTML/CSS, JavaScript, Node.js, Express.js, SQL, MongoDB, React.js, TDD, and more
2012
Luovi
Bachelor’s Degree in Audiovisual Communications
HTML/CSS, JavaScript, Node.js, Express.js, SQL, MongoDB, React.js, TDD, and more